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Become an Expert of the Luxury Industry

Discover how to apply specialist Management and Marketing knowledge to the Luxury Industry through one of IUM specialized programs.

Discover IUM Luxury Specialized Programs

IUM Luxury programs do not refer to the entire market sector, but instead encompass a large amount of specializations within this market. Specializations such as Fashion and Accessories Management, Luxury Hospitality & Event Management, Brand Management can be chose from, for students enrolled in the Luxury Management program.

Each specialization, include a wide range of classes that allow students to broaden their skill set and therefore their job opportunities. The goal is for students to become specialized in the topic of their choice while leaving them the possibility to have the fundamental knowledge required to apply to any job position within the industry.


AMBA Accredited - TOP 100

“The thing I probably appreciated the most about the Monaco MBA was that the professors constantly pushed me to venture beyond my comfort zone and think outside the box to find innovative solutions and improve my business proficiency.

The MBA experience has definitely made me more prepared and confident to manage business complexities and turn paper strategies into real-life ones.

IUM’s milestone weeks, which happen five times over the course of the program, were particularly enjoyable, involving career development activities, networking events and business simulations.

Receiving direct feedback from top executives and business directors has been crucial to my personal and professional development.

It’s also improved my project management skills, and has given me greater confidence in taking vital strategic decisions. I certainly use the knowledge I gained at IUM on a regular basis, whether it be financial analysis, risk management, or strategic marketing.”


Caroline Andersson,
Swedish, Monaco MBA 2015

1 Program 3 Specializations

IUM MSc in Luxury Management is a 16-month program, preparing students for an international management career in the luxury industry. It offers you the possibility to choose from 3 Specializations: Fashion & Accessories Management, Luxury Hospitality & Event Management and Brand Management

In this program you will learn how to apply specialist management knowledge to the luxury industry. You will also obtain the fundamental skills required to work in the luxury sector of your choice. You will also experience the differences in international business cultures while gaining experience through the internship and business projects.

At the end of the program you will be offered to realize your 6-months internship in Korea in one of LBI’s Luxury Partners.

The ONLY MSc in Marketing of Luxury Goods and Services

The Master of Science in Marketing of Luxury Goods and Services is a 16-month program designed for students interested in acquiring managerial expertise in strategic marketing of luxury brands.


The Curriculum offers courses such as Strategic brand management, Strategic marketing management, Product and services innovation, Trends in digital marketing, Total store design, Consumer behavior and customer experience.


Business can refer to a particular organization or to an entire market sector, e.g. “the music business”. Compound forms such as agribusiness represent subsets of the word’s broader meaning, which encompasses all activity by suppliers of goods and services. The goal is for sales to be more than expenditures resulting in a profit or gain or surplus.

American Style Teaching:
US credit system

Luxury has become a global and highly competitive business. Evolving between a long tradition and constant innovation, luxury brands are looking for highly talented, innovative, and global professionals that can create added value.


IUM Bachelor in Luxury Marketing, Sales and Services prepares students to work in this challenging industry: fashion, accessories, watches and jewelry.


The Specialization in Luxury Marketing, Sales and Services is a unique program designed to meet the specific needs of major luxury players particularly in the retail area: students will acquire skills to work as sales assistant, retail coordinator but also buyers, merchandising assistant, logistics coordinator, to name a few.